420 with CNW — A Look at the Relationship Between Different Social Media Platforms and Marijuana

The cannabis industry operates in a sort of regulatory limbo where dozens of states have legal cannabis markets, but federal law explicitly outlaws the production and sale of cannabis. This means that although marijuana businesses pay taxes, there are significant restrictions placed on them by federal legislations.

One restriction placed on the cannabis industry is on advertising. For example, because the controversial plant is considered a Class I controlled substance with a high potential for abuse, the Cannabis Control Commission in Massachusetts doesn’t allow cannabis businesses to advertise on most platforms unless data shows that they can reasonably expect at least 85% of the viewers to be 21 years old.

This policy encompasses radio, television, social media, billboards, mobile apps, podcasts and print media. So how exactly do the various social media platforms treat cannabis?

As it stands, you will most likely have your social media accounts deleted or banned if you use them to promote or advertise cannabis in America. Meta, which owns Facebook and Instagram, is one of the largest advertising platforms in the world, and it regularly cracks down on accounts that promote cannabis.

Twitter also considers cannabis to be federally illegal and will remove any content that promotes products and services related to cannabis. On the other hand, stakeholders say professional networking platform LinkedIn is the best social media platform to promote cannabis products. Anecdotal accounts show that LinkedIn is currently the most cannabis-friendly platform on the web.

According to Brooke Benavides, the marketing director at CMW Media, there has been growing conversation about cannabis on the networking platform. Unlike most other social media platforms, LinkedIn allows cannabis businesses to grow their platforms organically, Benavides says, providing industry professionals and businesses a platform to discuss matters relating to cannabis without fear of repercussion.

Reddit has also provided businesses in the cannabis sector an opportunity to increase awareness of their products. Via the Ask Me Anything (AMA) subreddit, which has more than seven hundred thousand members, players in the sector can have interactive sessions with the community.

Liz Gottbretch, director of Lantern, an organization that focuses on deliveries, says YouTube, Twitch, Pinterest and Alphabet Inc. are also home to several “cannabis adjacent communities” that cover topics such as food, gaming and how-to’s. These communities allow users to share content that is related to cannabis but doesn’t go against platform guidelines.

It might be valuable to evaluate the social media strategies of notable marijuana companies such as Cannabis Strategic Ventures Inc. (OTC: NUGS) in order to gain insights into how these types of companies manage to use any of those platforms without falling afoul of the stringent user guidelines.

NOTE TO INVESTORS: The latest news and updates relating to Cannabis Strategic Ventures Inc. (OTC: NUGS) are available in the company’s newsroom at http://cnw.fm/NUGS

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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CannabisNewsBreaks – Advanced Container Technologies Inc. (ACTX) Working to ‘Reshape Future of Farming’ Through Innovative GrowPods

Advanced Container Technologies (OTC: ACTX), the exclusive U.S. distributor of self-contained, automated, indoor “micro-farms” called GrowPods, along with related equipment and supplies., is building a reputation for leading the movement toward sustainable, clean-food farming. The company is committed to working toward reshaping the future of farming through the innovative GrowPods, which the company distributes exclusively. These GrowPods provide a way to grow food that is free from pathogens and pesticides, which is even better than organic, the company explains. According to the announcement, the current centralized food system inherently has risks, including widespread foodborne illness as well as spoilage caused by supply chain issues. In addition, the food distribution network contributes to carbon production and greenhouse gases because of the thousands of trucks used to haul food around the country. GrowPods, a form of shipping container farms, are powered by a unique automation software designed to make farming less labor intensive because the environment, nutrition and hydration levels are all controlled automatically. GrowPods not only create optimum growing conditions, they also simplify many aspects of farming, making it easier for inexperienced farmers, nonprofit organizations, restaurants, grocery stores and others to grow their own healthy, nutritious food. “It’s time to decentralize food production, and GrowPods have the power to do just that,” said Advanced Container Technologies CEO Doug Heldoorn in the press release. “GrowPods automate the growing process so that farmers can now even take a vacation.”

To view the full press release, visit https://cnw.fm/9H4K2

About Advanced Container Technologies Inc.

Advanced Container Technologies is in the business of selling and distributing self-contained, automated, indoor “micro-farms” called Grow Pods, along with related equipment and supplies. Additionally, the company designs and sells patented proprietary medical-grade plastic containers, known as the Medtainer(R), that store and grind pharmaceuticals, herbs, teas and other solids or liquids. For more information, visit the company’s website at www.AdvancedContainerTechnologies.com.

NOTE TO INVESTORS: The latest news and updates relating to ACTX are available in the company’s newsroom at https://cnw.fm/ACTX

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

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420 with CNW — Marijuana Firms Boost Online Sales by Leveraging UX Design

Due to restrictions placed on the cannabis market by federal prohibition, players in the nascent industry cannot market or sell their products through regular chains. Furthermore, patchwork cannabis regulations make it extremely tricky for cannabis businesses to expand to other states.

As a result, many cannabis businesses across the country are tapping into a resource that has essentially revolutionalized commerce: the internet. By building navigable and user-friendly websites, cannabis businesses can open up their market base without having to spend millions of dollars opening stores out of state.

Marijuana businesses are now investing in user-experience (UX) design to ensure their customers have a stress-free and enjoyable experience when shopping for products on their website. According to Socrates Rosenfeld, CEO of California-based Jane Technologies, shopping for cannabis “should be fun.”

Before the coronavirus pandemic struck, most cannabis consumers purchased their cannabis in physical brick-and-mortar shops. But as states across the country began to issue lockdown orders, cannabis businesses began offering online ordering, curbside pickup and home deliveries.

Home deliveries were especially crucial as a significant percentage of medical marijuana patients are immunocompromised and were much more likely to experience severe symptoms if they contracted COVID. By 2020, 22.7% of older adults used medical cannabis. According to the World Health Organization, age-related physiological changes coupled with possible underlying health conditions mean older people have a significant risk of becoming severely ill if they are infected with the virus.

Now that states are steadily lifting their lockdown orders, plenty of cannabis businesses plan on retaining their online presence. To lure customers away from brick-and-mortar stores, businesses that rely on online sales will have to make the experience even better than going into a store.

A good user-experience design will ensure that customers can navigate products as well as place and cancel orders easily. On average, a user will spend less than a minute on a webpage. If your UX design isn’t good enough to capture their attention in the first 10 seconds, they will most likely exit your website.

Cannabis clients and consumers tend to be more tech savvy compared to those in other industries, says Sam Harris, CEO of Springbing, a cannabis marketing and loyalty software company. As a result, they are more likely to know the difference between bad and good UX and will be critical of bad UX.

Andreas Neumann, the chief creative director of Florida-based Jushi Holdings, calls UX the “new branding.” He was hired because of his experience in design, and his main duty at Jushi is to ensure processes are as frictionless as possible for both customers and employees.

He notes that good UX doesn’t just make it easier for customers to navigate and make purchases, it also makes online communication for staff a lot easier and eliminates a lot of potential friction. Established companies such as Flora Growth Corp. (NASDAQ: FLGC) intuitively know that once staff work seamlessly, the bottom line of the company will benefit.

NOTE TO INVESTORS: The latest news and updates relating to Flora Growth Corp. (NASDAQ: FLGC) are available in the company’s newsroom at https://cnw.fm/FLGC

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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420 with CNW — Analysis Shows Access to Recreational Cannabis Reduces Prescription Drugs Demand

Prescription drugs have got to be among the most influential human inventions of all time. Thanks to these medications, people have been able to recuperate from illnesses and injuries that would have otherwise taken their lives.

However, prescription medications aren’t without risk. Some of these medications have such serious side effects that they actually reduce the quality of life of patients while they are going through treatment. As such, there has been a push for alternative medicines for the past couple of years.

Cannabis has emerged as a possible alternative to pharmaceuticals. In fact, a recent analysis by researchers from Cornell University reveals that the demand for pricey prescription medications via state Medicaid programs tends to reduce with the passage of recreational cannabis laws.

Researchers found that as states have launched recreational cannabis markets, there has been a significant decline in the purchase of prescription meds meant to alleviate pain, anxiety, depression, insomnia, seizures and psychosis.

Titled “Recreational Cannabis Legalizations Associated with Reductions in Prescription Drug Utilizations Among Medicaid Enrollees,” the article reporting these findings was published in “Health Economics.” Shyam Raman, a Cornell Jeb. E Brooks School of Public Policy doctoral student, and Ashley Bradford, a doctoral student at Indiana University, conducted the research and penned the article.

According to Raman, the results of their study have major implications because they could save state Medicaid programs a significant amount of money. Additionally, they also provide an avenue for limiting reliance on pharmaceuticals and reducing the side effects synonymous with these medications, he says.

The two researchers obtained their findings by analyzing data collected from the Centers for Medicare and Medicaid Services in all states from 2011 to 2019. During this period, several states passed marijuana reforms and launched recreational cannabis markets, significantly increasing the public’s access to the substance.

Additionally, 40 states currently allow qualifying patients to use medical marijuana with a doctor’s prescription. Raman and Bradford specifically found a significant reduction in the demand for sleep and anxiety disorder drugs compared to nausea medications in these states.

Despite the uptick in Americans who are turning to cannabis as alternative medicine, Raman and Bradford note that the controversial plant is not completely harmless. This sentiment is in line with what many experts have said regarding marijuana’s exponentially growing popularity: the hype seems to have outpaced science by a wide margin.

Studies have found that excessive cannabis use has the potential to trigger anxiety and mental conditions such as schizophrenia. Furthermore, they say, patients who decide to use marijuana to treat their conditions without a doctor’s approval could create discontinuity in their primary care, which is why you shouldn’t be surprised when you see a variety of cannabis industry players, including American Cannabis Partners, recommending that people talk to their doctors before consuming marijuana products, especially those intended for therapeutic purposes.

NOTE TO INVESTORS: The latest news and updates relating to American Cannabis Partners are available in the company’s newsroom at https://cnw.fm/ACP

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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Lexaria Bioscience Corp. (NASDAQ: LEXX) Advancing DehydraTECH-Nicotine Research to Support Safer, More Effective Oral Alternative to Harmful Pulmonary Administration Practices

  • Lexaria expects to begin dosing this summer as part of a human nicotine study, NIC-H22-1, to compare DehydraTECH-nicotine pouch performance to that of existing leading brands such as ON! and Zyn
  • So far, the company’s animal studies have evidenced that the technology delivers outstanding results, including faster delivery, an increase in the quantity of peak nicotine delivered, higher brain levels of nicotine, and enhanced bioavailability
  • In its most recent study, Lexaria established that DehydraTECH-oral nicotine delivery peaked in bloodstream 10x to 20x faster than controls and peak levels achieved were up to 10x higher than controls
  • Lexaria’s research aims to support a safe alternative to the harmful, antiquated pulmonary nicotine administration practices, which claim 7.7 million lives annually 

Since commencing in vivo studies evaluating its DehydraTECH technology for oral nicotine applications in 2018, global innovator Lexaria Bioscience (NASDAQ: LEXX) has primarily focused on animal studies that have proven the technology’s effectiveness in promoting faster absorption, higher peak absorption, and greater overall quantities of nicotine, on average, in the blood than concentration-matched control formulations. Building on the successes of these animal studies, Lexaria has now set its sights on a human nicotine study, NIC-H22-1, which is expected to begin dosing this summer (https://cnw.fm/4KP6s). 

NIC-H22-1, a pharmacokinetic randomized, double-blinded, cross-over study involving 36 human participants, will compare Lexaria’s DehydraTECH-nicotine pouch performance to that of existing leading brands available to US consumers, namely ON! and Zyn. The study primarily aims to collect data on the maximum concentration of nicotine in the bloodstream (“Cmax), the time at which Cmax was reached (“Tmax”), and the area under the (“AUC”) – a parameter that indicates the total quantity of nicotine delivered over time – relative to controls. In addition, as part of its secondary objectives, the study NIC-H22-1 will include extensive subjective evaluations related to, among other things, the user experience and throat burn.

Ultimately, Lexaria hopes to evidence that DehydraTECH-processed purified nicotine improves oral tissue absorption and reduces negative experiences compared to brands currently sold to consumers.

Lexaria’s first animal study, whose results the company announced in April 2018, revealed that DehydraTECH delivered significant nicotine absorption performance improvements relative to controls. These included: 1,160% faster delivery of equivalent quantities of nicotine; 148% uptick in the quantity of peak nicotine delivered to the bloodstream; 560% higher brain levels of nicotine; enhanced bioavailability as evidenced by lower urine levels of nicotine; and lower quantities of key liver metabolites in the bloodstream, suggesting bypass of first-pass liver metabolism (https://cnw.fm/gKvXS).

Later in August 2018, Lexaria announced the results of an animal study showing the company had successfully delivered nicotine in an edible form into the blood plasma a few minutes after dosing. Notable highlights from the study included a 79% improvement in Cmax; a 94% enhancement in AUC, a 70% improvement, on average, in the speed of delivering the nicotine; and significantly greater absorption levels. According to Lexaria, this study corroborated and confirmed the validity of the April 2018 results (https://cnw.fm/3YNWB). 

In 2021, the company announced its oral nicotine absorption study, NIC-A21-1, revealing that DehydraTECH-oral nicotine delivery peaked in bloodstream 10x to 20x faster than controls and peak levels achieved were up to 10x higher than controls (https://cnw.fm/ZnyOZ).

“Performance gains of this magnitude could be of great significance in enabling the oral pouch product category to offer improved nicotine satiety and effectiveness, with a goal of one day rendering pulmonary administration practices like smoking and vaping as obsolete,” Lexaria CEO Chris Bunka said of last year’s outstanding results.

Through its focus on oral nicotine products as well as its ever-growing portfolio of in vivo studies, Lexaria’s research aims to support a safer, more effective nicotine alternative to 1.1 billion smokers worldwide (as of 2019). With tobacco causing 1 in 5 deaths in males globally and roughly 7.7 million cumulative deaths annually (https://cnw.fm/H2Gyr), Lexaria’s DehydraTECH technology, which has so far delivered outstanding results in animals, could help the millions of users move away from the harmful smoking habit. And the upcoming human study is expected to inch the company closer to realizing this goal. In fact, Lexaria is optimistic this larger human study will produce positive findings pursuant to those evidenced by the 2021 study. 

For more information, visit the company’s website at www.LexariaBioscience.com.

NOTE TO INVESTORS: The latest news and updates relating to LEXX are available in the company’s newsroom at https://cnw.fm/LEXX

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

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420 with CNW — Schumer Postpones Tabling Cannabis Legalization Bill as Consultations Continue

Senate Majority Leader Chuck Schumer has made it clear that he is a strong supporter of comprehensive marijuana reform at the federal level. For the past couple of months, he has been working with Senator Cory Booker and Senate Finance Committee Chair Ron Wyden on a bill that would federally legalize cannabis and regulate sales.

Dubbed the Cannabis Administration & Opportunity Act (CAOA), Schumer’s bill was first unveiled in 2021 to mixed reviews. The draft bill intended to deschedule cannabis at the federal level, expunge prior nonviolent cannabis convictions from people’s records, allow states to continue running their own cannabis markets, and even allow people with prior cannabis convictions to petition for resentencing.

It would also use some of the funds raised from marijuana sales for programs that support communities that were disproportionately affected by the war on drugs.

Schumer has now revealed that he will not introduce his Cannabis Administration & Opportunity Act this month due to a timeline extension. The additional time will be spent working on various provisions with the help of more than 10 Senate committees and input from several federal agencies. The senate majority leader had said on numerous occasions that he would formally file the federal legalization bill by the end of April. The legislation’s official introduction has now been pushed to sometime before the August recess.

Two weeks ago, Schumer revealed that he and his colleagues had reached out to GOP senators to see what they would like to see included in his bill before he formally unveiled it. At the time, he said that they hoped to file the bill towards the end of April.

Although stakeholders in the nascent cannabis sector would love to get a federal legalization bill as soon as possible, taking their time will allow Schumer and his colleagues to drum up more support for the CAOA. At the moment, Democrats hold a slim majority in the Senate and are unlikely to pass the federal cannabis legalization bill without GOP support.

For instance, the Secure and Fair Enforcement (SAFE) Banking Act has advanced past the House several times but keeps stalling in the Senate.

In a press release, Schumer called his cannabis bill a “critical legislation” that will finally lift federal cannabis prohibition and attempt to alleviate the damage caused by the over-criminalization of cannabis. He said that his bill would not only strike cannabis from the country’s list of controlled substances, but it would also promote restorative justice, help to repair the country’s criminal justice system and protect public health.

If this delay results in better chances of the measure being passed, the wait will be worthwhile to the entire cannabis industry, including major sector players such as Red White & Bloom Brands Inc. (CSE: RWB) (OTCQX: RWBYF).

NOTE TO INVESTORS: The latest news and updates relating to Red White & Bloom Brands Inc. (CSE: RWB) (OTCQX: RWBYF) are available in the company’s newsroom at https://cnw.fm/RWBYF

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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420 with CNW — Congressional Bill Wants Parity Between Cannabis, Alcohol-Linked Punishments in the Military

Ever since states started legalizing cannabis, the sector has existed in a precarious position, allowed by state law but prohibited by federal law. More than once, consumers have found themselves penalized for doing activities that are allowed by state law, such as consuming cannabis, by organizations that abide by federal law.

For starters, military service members who are found in possession of up to 30 grams of marijuana are eligible for a maximum punishment of dishonorable discharge, two-year confinement, and forfeiture of all their pay and allowances.

Given that some studies have found that cannabis can help alleviate the PTSD many active and retired service members suffer from, these penalties are quite harsh. Possession of more than 30 grams of cannabis can result in up to five years of confinement. Consequently, Rep. Anthony Brown has introduced a new bill to Congress that would do away with most of these harsh penalties.

The Restoring Equity for Offenses Related to Marijuana (REFORM) Act would make it so that the penalties for using marijuana wrongfully do not exceed the penalties for being found while on duty. Furthermore, the text of the legislation states that the punishment for wrongful cannabis possession shouldn’t exceed the penalties for incapacitation for work due being drunk or having used a drug.

Compared to the penalties military service members are subject to if they are found in wrongful possession of cannabis, being incapacitated for duty due to alcohol consumption can lead one to forfeit two-thirds of their salary for three months or confinement for three months. Service members who are drunk while on duty face discharge due to bad conduct, total forfeiture of their pay and allowances, and up to nine months of confinement.

Brown’s bill seeks to remove the disparity between the punishments for alcohol and cannabis possession and use. Speaking to Marijuana Moment, he noted that cannabis prosecutions tend to disproportionately affect service members of color. Black service members are even more likely to be investigated and prosecuted for offenses connected to drugs, he notes. Calling the current zero-tolerance marijuana policy outdated, he says that it is “disconnected from the present reality,” especially when considering the fact that many service members enlist from states with legal cannabis markets.

On top of equalizing the penalties for cannabis and alcohol use, the REFORM Act would also require that military branches send annual reports about drug evaluation and testing programs to congressional defense committees.

As the hallmarks of cannabis prohibition initiated decades ago are rolled back, people are discovering plenty of cutting-edge cannabis cultivation technologies, such as the Grow Pods manufactured by Advanced Container Technologies Inc. (OTC: ACTX) leading to superior marijuana products than those sourced from illicit vendors on the street.

NOTE TO INVESTORS: The latest news and updates relating to Advanced Container Technologies Inc. (OTC: ACTX) are available in the company’s newsroom at https://cnw.fm/ACTX

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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CannabisNewsBreaks – Flora Growth Corp. (NASDAQ: FLGC) Well Positioned for Opportunity

Flora Growth Corp. (NASDAQ: FLGC) has expanded its portfolio, which spans a range of verticals and diverse revenue streams, with growth largely driven through mergers and acquisitions (“M&As”). With M&As defining its 2021 calendar year, Flora Growth capitalized on global trends, which saw over 63,000 worldwide M&A transactions completed across all industries and sectors as companies sought new avenues for growth amid the pandemic, rising inflation and disrupted supply chains. With two recent acquisitions, Flora Growth “was able to add an estimated $35 million in revenues and $7 million EBITDA. For comparison, back in 2020, the company’s acquisitions generated $28 million in revenue and $7 million in EBITDA,” a recent article reads. “Flora Growth has also raised about $35 million in capital and added several key executives, positioning itself for upcoming growth. It is projected that the overall global momentum for M&A activity will continue through the 2022 calendar year, and Flora Growth will be at the forefront of it all.”

To view the full article, visit https://cnw.fm/vT8lO

About Flora Growth Corp.

Flora is building a connected, design-led collective of plant-based wellness and lifestyle brands delivering the most compelling customer experiences in the world, one community at a time. As the operator of one of the largest outdoor cannabis cultivation facilities, Flora leverages natural, cost-effective cultivation practices to supply cannabis derivatives to its diverse business divisions of cosmetics, hemp textiles, and food and beverage. Visit www.FloraGrowth.ca or follow @floragrowthcorp on social media for more information.

NOTE TO INVESTORS: The latest news and updates relating to FLGC are available in the company’s newsroom at https://cnw.fm/FLGC

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

To receive SMS text alerts from CannabisNewsWire, text “Cannabis” to 844-397-5787 (U.S. Mobile Phones Only)

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Hero Technologies Inc. (HENC) Looks to Expand as States Report $3.7B in Cannabis Recreational Tax Revenue in 2021

  • MPP report notes that states with legalized marijuana for adult use generated $3.7 billion in tax revenue from recreational cannabis sales
  • HENC is looking to leverage its cannabis expertise in more of these states
  • Company is aggressively pursuing expansion into Colorado, Massachusetts

A new report reveals that states with legalized recreational marijuana collected an estimated $3.7 billion in tax revenues last year (https://cnw.fm/xP9p5). That news bodes well for savvy players in the legal cannabis space, including Hero Technologies (OTC: HENC), as states are often eager to support revenue sources. 

“States that have legalized marijuana for adult use collectively generated more than $3.7 billion in tax revenue from recreational cannabis sales in 2021, a report from the Marijuana Policy Project (‘MPP’) that was released on Wednesday found,” reported Marijuana Moment. “That’s a 34% increase compared to revenue that states received from cannabis sales in 2020.

“The report follows up on an analysis MPP put out in January that looked at the total adult-use cannabis tax revenue collected by all legal states since recreational sales started in Colorado and Washington State in 2014,” the article continued. “At the time, the 2021 figures were incomplete but still showed that states received more than $10 billion in tax dollars from recreational marijuana sales over the past seven years. Now that the data is updated for 2021, the organization says the 2014–2022 total as of March is $11.2 billion.”

While cannabis remains on the federal list of banned substances outlined in the 1970 Controlled Substances Act (“CSA”), a growing number of states have passed laws providing for the medical or recreational legal use of the drug, with some states legalizing both uses. 

“According to 2020 U.S. Census Bureau apportionment numbers, more than 145 million Americans now live in a state that has legalized marijuana,” a U.S. News article reports (https://cnw.fm/MSLdN). The article went to note that “the wave of initiatives to legalize marijuana began in 2012, and has mostly been driven by coastal states.” The article also projected that more states are likely to join those ranks in the coming years, as about two-thirds of American adults support marijuana legalization, according to a Pew Research Center. Survey.

Hero Technologies is looking to leverage its cannabis expertise in more of these states. The company currently has a majority stake in BlackBox Systems and Technologies LLC, which has been operating legally in Michigan as a medical caregiver. BlackBox Systems is an aeroponic cannabis cultivation system that provides optimal conditions to enhance photosynthesis and cultivation of large flowering plants, creating increased efficiencies. HENC is aggressively pursuing an expansion of its cultivation and dispensary operations in Colorado through Mile High Green LLC, a wholly owned subsidiary. The company is also looking to move into Massachusetts through an additional wholly owned subsidiary, MassCannabis LLC. 

These three states are in the top-six cannabis markets in the United States (https://cnw.fm/ZI3H1). While California tops the list, Colorado comes in at number three, reporting a $2.5 billion market, with Michigan following in the number-four spot, showing a $1.4 billion market. Massachusetts ranks number six, with a market of $1.2 billion.

For more information, visit the company’s website at www.HeroTechnologiesInc.com.

NOTE TO INVESTORS: The latest news and updates relating to HENC are available in the company’s newsroom at https://cnw.fm/HENC

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420 with CNW — International Poll Indicates Most Europeans Favor Cannabis Legalization

Even though most territories across the world have outlawed cannabis for decades, the controversial plant has consistently been one of the most-used drugs on the planet. Now that support for drug reform is sweeping the globe, it is becoming clear that a growing number of people around the world are in favor of legalizing marijuana.

A new poll has found that just as in North America, a significant percentage of Europeans support cannabis legalization. The study comes as more and more European countries are considering lifting prohibition policies and allowing medical and even recreational marijuana.

Partly sponsored by Curaleaf International, the Hanway Associates poll surveyed Europeans in eight countries and posed the following question to them: Are you in favor of legalizing and regulating cannabis consumption for adults aged 18 years and older?  Survey participants came from Germany, France, Italy, the Netherlands, Spain, Portugal, the United Kingdom and Switzerland.

On average, 55% of the respondents were in favor of allowing recreational cannabis use, while 25% revealed that they oppose adult-use cannabis and 18% were not sure. Participants from the Netherlands were particularly supportive of cannabis reform, with a majority of them stating that they were in favor of legalizing the plant for recreational use.

Charlotte Bowyer, head of advisory at Hanway Associates and coauthor of the report, says the findings show that cannabis reform in Europe is now a question of when not if. On top of asking for their views on cannabis legalization, the poll also queried respondents on their thoughts on different types of regulatory models for cannabis sales. This includes the traditional cannabis retailers that are now popping up in America in legal states, home cultivation for personal use or social clubs that allow customers to purchase cannabis and consume it onsite.

The survey showed 48% of the respondents said that they were in favor of regulated retail cannabis stores, 35% preferred a noncommercial model that supported home cultivation, while 32% supported marijuana social clubs that would allow onsite consumption. Interestingly, the model that saw the most opposition across the board was home cultivation with 41% of the respondents opposing the model.

The authors of the report suggest that this may be due to a NIMBY, or “not in my backyard,” attitude where people don’t mind policies and laws that they perceive as unpleasant as long as they aren’t affecting where they live. In this case, the respondents, especially those in France and the UK, may not want to be exposed to other people’s marijuana use.

This poll showing that most people in Europe are in favor of ending the prohibition of marijuana gives internationally focused cannabis companies such as Flora Growth Corp. (NASDAQ: FLGC) plenty to think about as they plan their entries into those markets once regulatory reforms are enacted.

NOTE TO INVESTORS: The latest news and updates relating to Flora Growth Corp. (NASDAQ: FLGC) are available in the company’s newsroom at https://cnw.fm/FLGC

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CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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