BevCanna Enterprises (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC), an emerging leader in innovative health and wellness beverages and products, has announced its entry into a definitive agreement dated Sept. 19, 2021, to acquire Embark Health Inc. According to the update, Embark has extensive manufacturing and intellectual property (“IP”) assets related to high-end solventless cannabis extracts and is also equipped to produce a range of cannabis concentrates, liquid and powder beverage mixes, topicals and edible products. Embark is also positioned for further growth in the health and wellness industry as the majority owner of ProteinQuest, which applies Embark’s innovative and proprietary technology to the protein-enhanced and functional food industries with initial commercial products utilizing hemp seed. “The acquisition of Embark significantly accelerates BevCanna’s evolution into a diversified health and wellness company,” said John Campbell, CFO of BevCanna. “Our unique and diverse portfolio will now include an even broader range of adult-use and wellness channels and innovative product categories. The acquisition will unlock significant value for both organizations and brings together two exceptionally experienced teams, forming one of the most diverse and innovative health and wellness companies in the industry.”

To view the full press release, visit https://cnw.fm/jxLsu

About BevCanna Enterprises Inc.

BevCanna Enterprises is a diversified health and wellness beverage and natural products company. BevCanna develops and manufactures a range of plant-based and cannabinoid beverages and supplements for both in-house brands and white-label clients. With decades of experience creating, manufacturing and distributing iconic brands that resonate with consumers on a global scale, the team demonstrates an expertise unmatched in the nutraceutical and cannabis-infused beverage categories. Based in British Columbia, BevCanna owns a pristine alkaline spring water aquifer and a world-class, 40,000-square-foot, HACCP-certified manufacturing facility, with a bottling capacity of up to 210M bottles annually. BevCanna’s extensive distribution network includes more than 3,000 points of retail distribution through its market-leading TRACE brand, its Pure Therapy natural health and wellness e-commerce platform, its fully licensed Canadian cannabis manufacturing and distribution network, and a partnership with number-one U.S. cannabis beverage company Keef Brands. For more information about the company, visit www.BevCanna.com.

NOTE TO INVESTORS: The latest news and updates relating to BVNNF are available in the company’s newsroom at http://cnw.fm/BVNNF

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

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BevCanna Enterprises (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC), an emerging leader in innovative health and wellness beverages and products, has received multiple purchase orders from British Columbia Liquor Distribution Branch (“BCLDB”), which will now be carrying multiple BVNNF products. BCLDB will offer BevCanna’s internationally popular Bubba Kush RootBeerand Orange Kush Classic Sodafrom its no. 1-selling U.S. beverage brand Keef Brands. In addition, BevCanna will be premiering its own BC beverage brand — State B Cannabis Beverage Co.—for provincial and private retail distribution. The company will start by offering two options: Sparkleand Resolve According to the announcement, the products will be shipping later this month to BCLDB, one of Canada’s largest retail chain operators in the province; the company has built a province-wide retail and wholesale cannabis business within both a public and private retail model.. “As a local BC-based producer of high-quality cannabis-infused beverages, we’re particularly excited to launch these award winning and highly anticipated products in our home province,” said BevCanna president Melise Panetta in the press release. “British Columbia consumers have been very eager to try out the internationally renowned Keef varieties and local State B products, and we are pleased to be able to offer them.”

To view the full press release, visit https://cnw.fm/LOcVb

About BevCanna Enterprises Inc.

BevCanna Enterprises is a diversified health and wellness beverage and natural products company. BevCanna develops and manufactures a range of alkaline, plant-based and cannabinoid beverages and supplements for both in-house brands and white-label clients. With decades of experience creating, manufacturing and distributing iconic brands that resonate with consumers on a global scale, the BevCanna team demonstrates an expertise unmatched in the nutraceutical and cannabis-infused beverage categories. Based in British Columbia, BevCanna owns a pristine alkaline spring water aquifer and a world-class, 40,000-square-foot, HACCP-certified manufacturing facility, with a bottling capacity of up to 210 million bottles annually. BevCanna’s extensive distribution network includes more than 3,000 points of retail distribution through its market-leading TRACE brand, its Pure Therapy natural health and wellness e-commerce platform, its fully licensed Canadian cannabis manufacturing and distribution network, and a partnership with number-one U.S. cannabis beverage company Keef Brands. For more information about the company, please visit www.BevCanna.com.

NOTE TO INVESTORS: The latest news and updates relating to BVNNF are available in the company’s newsroom at http://cnw.fm/BVNNF

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

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The past few years have seen the cannabis industry grow from essentially nothing to a juggernaut worth billions of dollars in sales. Cannabis edibles have reigned supreme, with CBD gummies being among the most searched for foods online in 2018 thanks, in part, to their discreetness and ease of use. One of the fastest-growing industries in America, the state-legal cannabis sector is constantly in flux, and players in this controversial space are now looking to cash in on a new product that has been gaining more mainstream attention: cannabis beverages.

Forget alcohol or your daily cup of coffee — customers have been increasingly looking for alternatives to common beverages and low-potency, cannabis-infused drinks have emerged as a strong contender. Thanks to improving technology, companies in the cannabis space can now produce smooth and consistently dosed cannabis drinks, making them a viable option for customers who would like to kick back with a nice, relaxing drink that won’t leave them grappling with a hangover the next day.

According to a 2021 report by cannabis analytics firm Headset, cannabis beverage sales have remained at around 1% for the past five years. However, thanks to advancements in cannabis-infusion technology and the entry of several new brands, the cannabis drinks segment has plenty of growth potential.

Headset says that cannabis drinks sales in Canada have risen to nearly 4.5% of total cannabis sales since the start of 2020 while leading industry analyst Million Insights says the global cannabis beverages will be worth $2.8 billion by 2025, growing at a compound annual growth rate (CAGR) of 17.8%. Despite being a relatively young segment, the cannabis beverage space has seen an influx of SME craft companies and larger companies looking to cash in on the increasingly popular product. Heineken, for instance, recently launched a line of cannabis-infused, zero-carb and zero-calorie drinks under the Hi-Fi Hops brand. In addition, Canopy Growth partnered with Constellation brands while HEXO partnered with Moors Coors to create Truss Beverages.

People are looking for cleaner, safer ways to consume cannabis, especially in the wake of the coronavirus pandemic, which showed just how detrimental smoking can be and sparked a growing trend toward healthier, less-sugary drinks. A growing number of cafes, lounges and restaurants are already anticipating demand for cannabis beverages, with a 2020 survey of retail sales data in Canada revealing that cannabis-infused drinks had greater growth rates compared to edibles.

Furthermore, another 2020 study conducted for Truss found that awareness of cannabis beverages was at an all-time high at 87% and that 35% of the respondents already consumed cannabis drinks as an alternative to smoking. Only time will tell how the cannabis-infused segment fares. With cannabis beverages sector players such as BevCanna Enterprises Inc. (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC) consolidating their position in this segment, consumers have a lot to look forward to.

NOTE TO INVESTORS: The latest news and updates relating to BevCanna Enterprises Inc. (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC) are available in the company’s newsroom at http://cnw.fm/BVNNF

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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BevCanna Enterprises (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC), a diversified health and wellness beverage and natural products company, recently announced that its wholly owned subsidiary Naturo Group had been selected to manufacture and supply a special, limited-edition run of its TRACE-branded, alkaline spring water to the BC Wildfire Services, which employs 1,100 Type 1 firefighters. BevCanna president Melise Panetta is quoted in a recent article as saying, “We are proud to be providing the firefighters with a special edition of our TRACE-branded natural 7.7pH alkaline spring water, sourced directly from our proprietary BC interior aquifer – the very land and forest that they work so hard to keep safe.” The limited-edition run of bottled water will be sourced from BevCanna’s own alkaline spring water source. Here, the natural, slow filtration of pristine backcountry rain and melted snow through layers of rock and stone create a clean taste experience. “The special-run bottles are manufactured in the company’s world-class, 40,000-square-foot, HACCP-certified manufacturing facility, which can produce up to 210 million bottles a year.”

To view the full article, visit https://cnw.fm/Ei4mQ

About BevCanna Enterprises Inc.

BevCanna Enterprises is a diversified health and wellness beverage and natural products company. BevCanna develops and manufactures a range of plant-based and cannabinoid beverages and supplements for both in-house brands and white-label clients. With decades of experience creating, manufacturing and distributing iconic brands that resonate with consumers on a global scale, the team demonstrates an expertise unmatched in the nutraceutical and cannabis-infused beverage categories. Based in British Columbia, BevCanna owns a pristine alkaline spring water aquifer and a world-class, 40,000-square-foot, HACCP-certified manufacturing facility, with capacity of up to 210 million bottles annually. BevCanna’s extensive distribution network includes more than 3,000 points of retail distribution through its market-leading TRACE brand, its Pure Therapy natural health and wellness e-commerce platform, its fully licensed Canadian cannabis manufacturing and distribution network, and a partnership with number-one U.S. cannabis beverage company Keef Brands. For more information about the company, visit www.BevCanna.com.

NOTE TO INVESTORS: The latest news and updates relating to BVNNF are available in the company’s newsroom at http://cnw.fm/BVNNF

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

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America’s state-legal cannabis industry has come a long way from the days of prohibition. More than a dozen states have now legalized some form of cannabis, and although it is still illegal at the federal level, cannabis sales are booming. The controversial plant has gotten so popular that the industry is raking in billions of dollars in sales less than a decade after state legal sales began. Concentrates have been the most popular cannabis products, but in the past year or so, cannabis-infused beverages have started giving concentrates a run for their money.

Although cannabis beverages aren’t an entirely new concept, the quality was questionable until recently. Lyden Henderson from Outbound Brewing recalls trying a cannabis-infused beer back in 2019 and the experience was quite horrendous. The drink was chunky, with bits of cannabis floating around, he reported, and it had a very unpleasant texture. He compares it to drinking milk that had been in the fridge for four months and calls it one of the “grossest things” he had ever tried in his life.

But thanks to the industry’s lightning-fast technological advancements, cannabis-infused beverages are much better now. So good, in fact, that some people have started using them as alternatives to alcohol. A 2020 poll by data and intelligence firm Prohibition Partners found that 16% of Americans were interested in trying cannabis beverages and would probably do so within the next 12 months.

According to a recent report from the market analysis group, the global cannabis drinks space will grow at an annual rate of 45%, reaching a $5.8 billion valuation by 2024. Prohibition Partner’s co-founder and managing director Stephen Murphy says we are on the “cusp of a drinks revolution” and cannabis-infused drinks have the potential to disrupt the drinks market and generate a ton of revenue for businesses in the cannabis space.

It is not surprising that the cannabis drinks segment is projected to see significant growth in only a few years. CBD, a cannabinoid that is famous for its potent medical properties, has experienced major growth, with global sales rising from $3.4 billion in 2014 to $11 billion in 2018 and predicted to hit $23 billion by 2025. As per Prohibition Partner’s recent report, 25% of consumers said they would give cannabis beverages a shot and, of consumers who had already tried it, 28% expected to have another cannabis-infused drink in the next three months.

Most of these drinks contain either CBD, THC or both, depending on where they are developed and sold. Companies in states that don’t allow recreational marijuana can only infuse CBD into their drinks, and they are required to source the CBD from hemp. On the other hand, consumers in states with legal adult-use markets can enjoy drinks infused with both THC and CBD.

Several companies have shown interest in this still-untapped space, with companies such as Vita Coco, Ocean Spray, Lagunitas Brewing Company and Molson Coors Canada launching new lines of cannabis beverages. BevCanna Enterprises Inc. (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC) is also fast becoming a dominant player in the infused drinks space, both in Canada and the United States.

NOTE TO INVESTORS: The latest news and updates relating to BevCanna Enterprises Inc. (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC) are available in the company’s newsroom at http://cnw.fm/BVNNF

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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BevCanna Enterprises (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC), a diversified health and wellness beverage and natural products company, is looking to leverage its position in the growing market as a white-label manufacturer of infused-cannabis beverage brands. A new report that forecasts the cannabis beverage market will grow at 17.85% CAGR from 2019 to 2025 has companies such as BevCanna anticipating increased numbers as well. A recent article, which contains excerpts from the report by Million Insights, notes, “‘The increasing demand for the health and wellness drink is boosting the market growth,’ the report states… Another insight offered by the report is the rising demand for cannabis drinks from cafes, restaurants, lounges and clubs as ‘the changing consumer preference and decline in the sale of alcoholic drinks is increasing beverage consumption.’ All these factors combine to fuel the anticipated growth in the expanding cannabis beverage market. Because BevCanna is a diversified health and wellness beverage and natural products company, the company is particularly well qualified to meet the demand for these types of drinks.”

To view the full article, visit https://cnw.fm/c8IKg

About BevCanna Enterprises Inc.

BevCanna Enterprises is a diversified health and wellness beverage and natural products company. BevCanna develops and manufactures a range of plant-based and cannabinoid beverages and supplements for both in-house brands and white-label clients. With decades of experience creating, manufacturing and distributing iconic brands that resonate with consumers on a global scale, the team demonstrates an expertise unmatched in the nutraceutical and cannabis-infused beverage categories. Based in British Columbia, BevCanna owns a pristine alkaline spring water aquifer and a world-class, 40,000-square-foot, HACCP-certified manufacturing facility, with capacity of up to 210 million bottles annually. BevCanna’s extensive distribution network includes more than 3,000 points of retail distribution through its market-leading TRACE brand, its Pure Therapy natural health and wellness e-commerce platform, its fully licensed Canadian cannabis manufacturing and distribution network, and a partnership with number-one U.S. cannabis beverage company Keef Brands. For more information about the company, visit www.BevCanna.com.

NOTE TO INVESTORS: The latest news and updates relating to BVNNF are available in the company’s newsroom at http://cnw.fm/BVNNF

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

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Over the last decade, marijuana-infused drinks have improved greatly in both consistency and flavor. As more states across the country legalize marijuana for recreational and/or medicinal use, the use of cannabis products such as marijuana edibles and marijuana-infused drinks grows.

The search for alternatives to alcohol and alcoholic beverages has also boosted the consumption of these drinks. An report by BDS Analytics has found that roughly 20% of marijuana consumers are now consuming marijuana beverages in legal markets for various reasons, whether it’s to have fun, feel peaceful or relax.

So, how are these beverages made?

CBD and THC are the two most popular cannabinoids; they are both found in the marijuana plant. These compounds aren’t easily mixed with water and are fat soluble. THC is alcohol soluble but cannot be combined with alcohol since it is illegal to combine marijuana and alcohol.

To create a wholly consistent product that contains the same dose of marijuana in each sip, cannabis firms use nano-emulsification. The process involves breaking down cannabis oil into minute particles that are mixed with an emulsifier, which helps the oil to dissolve in the water-based drink.

How do marijuana-infused beverages compare to edibles?

First, they afford some flexibility. These drinks can be consumed in different ways, depending on an individual’s preference. For instance, they can be added to a baking or cooking recipe, mixed with other beverages or just taken with ice.

They are also good for beginners. The quick uptake of cannabis-infused drinks decreases the chances of the user getting too high by consuming too much, which is better than trying an edible, as the dosing isn’t known or exact.

They are easily enjoyable. Sometimes an edible may result in a bad outcome, which may leave the user feeling groggy or sick in the hours that follow. However, you can enjoy your cannabis-infused drink without having to worry about a hangover, seeing as it is nonalcoholic and has no severe side-effects.

Beverages can be consumed socially. Unlike vaping or smoking a joint, you don’t need to excuse yourself in order to enjoy your marijuana-infused drink. With cannabis-infused beverages, you can carry on drinking while keeping your conversation going and interacting with people.

In addition, the beverages have a quicker uptake. Edibles such as cannabis chocolate, gummies and baked goods need to be digested for absorption to start, which means it takes about four hours for an individual to feel its effect. On the other hand, you will feel the herb’s effects about half an hour after you consume a cannabis-infused beverage.

The great strides made in infusion technology have allowed companies such as BevCanna Enterprises Inc. (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC) to offer an array of infused drinks that suit the needs of different consumer segments.

NOTE TO INVESTORS: The latest news and updates relating to BevCanna Enterprises Inc. (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC) are available in the company’s newsroom at http://cnw.fm/BVNNF

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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BevCanna Enterprises (CSE: BEV) (OTCQB: BVNNF) (FSE: 7BC), an emerging leader in innovative health and wellness beverages and products, today announced its entry into a definitive agreement with the Tinley Beverage Company Inc. (CSE: TNY) (OTCQX: TNYBF) to co-manufacture its award-winning cannabis-infused beverages for the Canadian market. Under the agreement, BevCanna will produce and distribute the full line of Tinley’s ready-to-drink, adult beverage-inspired sparkling Tinley’s Classics, Canadian versions of Tinley’s Tonics, currently available in California. BevCanna will also produce Tinley’s blue agave and lime-inspired Stone Daisy, the juniper berry and lime-inspired Juniper Sky and the blue agave, grapefruit and lime-inspired Mystic Dove. The beverages will be slightly modified for the market to reflect Canadian consumer tastes, formulations, packaging and regulatory requirements. “We’re very excited to be selected as the Canadian manufacturing partner for Tinley’s carbonated products,” said Melise Panetta, president of BevCanna. “Their award-winning products have an exceptional following with consumers internationally, and we’re eager to offer them to the Canadian market.”

To view the full press release, visit https://cnw.fm/kszhD

About BevCanna Enterprises Inc.

BevCanna Enterprises is a diversified health and wellness beverage and natural products company. BevCanna develops and manufactures a range of plant-based and cannabinoid beverages and supplements for both in-house brands and white-label clients. With decades of experience creating, manufacturing and distributing iconic brands that resonate with consumers on a global scale, the team demonstrates an expertise unmatched in the nutraceutical and cannabis-infused beverage categories. Based in British Columbia, BevCanna owns a pristine alkaline spring water aquifer and a world-class, 40,000-square-foot, HACCP-certified manufacturing facility, with a bottling capacity of up to 210M bottles annually. BevCanna’s extensive distribution network includes more than 3,000 points of retail distribution through its market-leading TRACE brand, its Pure Therapy natural health and wellness e-commerce platform, its fully licensed Canadian cannabis manufacturing and distribution network, and a partnership with number-one U.S. cannabis beverage company Keef Brands. For more information about the company, visit www.BevCanna.com.

NOTE TO INVESTORS: The latest news and updates relating to BVNNF are available in the company’s newsroom at http://cnw.fm/BVNNF

About CannabisNewsWire

CannabisNewsWire (CNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) CannabisNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, CNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. CNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, CNW brings its clients unparalleled visibility, recognition and brand awareness. CNW is where news, content and information converge.

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