USA CBD Expo recently published an article on the rapid growth of the cannabidiol (“CBD”) industry, as well as tips on capturing a share of the market amidst uncertainty and tight competition. The article discussed the need for both startups and established brands to deploy a mix of marketing and public relations strategies to truly stand out from competitors. Discussing the advantages of engaging PR firms and newswire services, the article reads, “Public relations strategies remain one of the most effective ways available for cannabis brands to gain recognition and reach new audiences. Consistent placements in the media can greatly accelerate growth. The sole purpose of media relations is to inform current and potential consumers, stakeholders, investors, partners, and employees of your company while convincing them to maintain a positive view of cannabis companies and the industry as a whole. A strong media relations strategy helps eliminate poor publicity, spreads the word to individuals who haven’t heard of you yet, and promotes growth.”
To view the full article, visit http://cnw.fm/Wim9S
About USA CBD Expo
USA CBD Expo strives to create the best and largest CBD / Hemp event in the nation, to consistently bring the most innovative and best products/brands to businesses and consumers, to compress a rapidly expanding industry into one all-encompassing, premier event. The USA CBD Expo team is committed to representing our unrivaled passion in our events, and is dedicated to presenting the benefits of CBD, a product it truly believes in. The work culture is what sets us apart from the rest. While it is passionate about crafting the best event, the USA CBD Expo couldn’t do it without its love for what it does. The people that work at the offices have a genuine care for the finished product and work tirelessly each day to ensure every show delivers its trademark of premium quality. USA CBD Expo is committed to maximizing efficiency when it comes to finding an exact fit for you and your business. Whether you’re a buyer, a business, or a consumer, you will find everything you need at one of the shows. With 300+ vendors- the right product, the right brand, and the right deal will be available all at once, only at the Nation’s Largest CBD Event. For more information, visit www.USACBDExpo.com
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