420 with CNW — Easing Global Travel Restrictions Bring More Cannabis Consumers to US

Cannabis tourism in the United States was just starting to pick up steam before the coronavirus pandemic struck. More than a dozen states had already legalized recreational cannabis and tourists, especially from countries without legal adult-use cannabis markets, were eager to sample recreational cannabis during their visits. However, as the virus started to spread around the world, the United States closed its borders to international travel as Americans prepared for a long period of self-isolation. More than a year and a half later, America began opening its borders to the world.

Unsurprisingly, this has caused an uptick in the number of cannabis tourists visiting from abroad. Some recreational cannabis sellers are already seeing increased tourist numbers while others are expecting an influx of international visitors after winter. Retailers who have served international customers in the past say they have to nail a couple of things to optimize these interactions. They take time to engage with and educate the tourists and make sure price structures, including local fees and taxes, are clearly explained. Most importantly, they hire bilingual budtenders.

Las-Vegas-based Planet 13 is already serving international visitors now that some borders are back open. According to the director of retail Lowell Brown, out-of-town visitors were 80% of Planet 13’s clientele with 10% of them being international travelers. Once the international travel ban took effect, the Las Vegas store focused on local customers, switching to a curbside-pickup and home-delivery model to make the process more convenient and safer for the customers. At the start of June 2020, Planet 13 went back to offering 24/7 service.

Colorado’s Native Roots, which has a store near the Denver International Airport, also drew a large percentage of its revenue (10%) from international travelers. The first few months of the pandemic were hard, says district manager Chad Ricketts. Ricketts, who manages the Tower Road store, says he has seen a noticeable increase in foreign customers. However, it is still a long way from the numbers the store used to see before the pandemic. On the other hand, Nicole Campbell, a retail operator in Nantucket, Massachusetts, saw an influx of domestic tourists over the summer.

She expects international tourist numbers to increase significantly during the November 2022 tourist season. Plenty of foreign shoppers have never seen a legal cannabis retailer before, she says, and visiting one is quite an exciting experience for them. She notes that some of the domestic tourists who visited Nantucket last summer may decide to go abroad next summer.

An uptick in cannatourist numbers would generally be good for the entire marijuana industry, including established companies such as Cannabis Strategic Ventures Inc. (OTC: NUGS) that would enjoy increased sales volumes.

NOTE TO INVESTORS: The latest news and updates relating to Cannabis Strategic Ventures Inc. (OTC: NUGS) are available in the company’s newsroom at http://cnw.fm/NUGS

About CNW420

CNW420 spotlights the latest developments in the rapidly evolving cannabis industry through the release of two informative articles each business day. Our concise, informative content serves as a gateway for investors interested in the legalized cannabis sector and provides updates on how regulatory developments may impact financial markets. Articles are released each business day at 4:20 a.m. and 4:20 p.m. Eastern – our tribute to the time synonymous with cannabis culture. If marijuana and the burgeoning industry surrounding it are on your radar, CNW420 is for you! Check back daily to stay up-to-date on the latest milestones in the fast -changing world of cannabis.

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