The Alkaline Water Company (NASDAQ: WTER) (CSE: WTER) has finalized an agreement with Yesway/Allsup convenience stores to A88CBD(TM)ingestibles in an estimated 365 C stores in the Midwest. The Alkaline Water Company is a producer of premium bottled alkaline water, flavor-infused waters, and CBD infused products sold under the brand names Alkaline88(R), A88 Infused(TM), and A88CBD, respectively. Yesway is No. 17 on Convenience Store Products (“CSP”) 2020 top-200 stores, calculated by number of retail outlets. Yesway is working to grow its portfolio to more than 500 convenience stores. “We are excited to announce that our A88CBD lemon-lime flavored water and four flavors of our gummies will be carried by one of the fastest-growing convenience stores chains in the U.S.,” said The Alkaline Water Company president and CEO Ricky Wright in the press release. “Yesway merged with Allsup stores in November of 2019 to create a leading c-store operator with almost 402 retail locations and growing. This is a meaningful win for our A88CBD brand and came in coordination with our CBD-focused DSD partner, BettermentRS. They will also assist with fulfillment efforts to all Yesway stores. Our recent engagement with BettermentRS is off to a great start. This will be the first of many wins with BettermentRS, and we are excited to be working with a great partner.”
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About The Alkaline Water Company
Founded in 2012, The Alkaline Water Company is headquartered in Scottsdale, Arizona. Its flagship product, Alkaline88(R), is a leading premier alkaline water brand available in bulk and single-serve sizes along with eco-friendly aluminum packaging options. With its innovative, state-of-the-art proprietary electrolysis process, Alkaline88(R) delivers perfect 8.8 pH balanced alkaline drinking water with trace minerals and electrolytes and boasts its trademarked label Clean Beverage. Quickly being recognized as a growing lifestyle brand, Alkaline88(R) launched A88 Infused(TM) in 2019 to meet consumer demand for flavor-infused products. A88 Infused(TM) flavored water is available in seven unique all-natural flavors, with new flavors coming soon. Additionally, in 2020, the company launched A88 Infused Beverage Division Inc., which includes the company’s CBD water and flavor-infused water. For the company’s topical and ingestible offerings, A88 Infused Products includes both the company’s lab-tested, full-spectrum hemp salves, balms, lotions, essential oils and bath salts, along with broad-spectrum hemp beverage shots, powder packs, oil tinctures, capsules and gummies. To learn more about the company, please visit www.A88CBD.com and www.TheAlkalineWaterCo.com.
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